Affordability Is the New Obstacle: How Realtors Can Lead Through 2025’s Housing Cost Crisis

In 2025, the housing conversation has shifted. Buyers aren’t just browsing listings—they’re confronting a formidable wall of affordability. Home prices are high, mortgage rates remain elevated, and the pressure is compelling both buyers and sellers to alter their behaviors. For realtors, this moment isn’t just a challenge—it’s a turning point. To stay relevant, agents must […]
Why Speed Alone Isn’t the Strategy: What Really Matters in Real Estate Media

Why Speed Alone Isn’t the Strategy: What Really Matters in Real Estate Media In an increasingly fast-paced market, agents are looking for every possible edge. And recently, some media providers have responded with gimmicks—like “listing insurance”—that promise to refund media costs if the home sells before the photo or video content is delivered. At first […]